Custom made 'Smart Cooler' is the near future of retail shop refrigeration, a concept which embraces the internet and smart shopping experience, making the experience more user-friendly and stress-free.

'Smart Cooler' with transparent LCD as door shows a new way of product presentation, where the product can be seen through coloured high resolution video.

Customers can look right through the transparent display door, being able to see what is being displayed inside the fridge, the product itself, and the animated message on the display. These combination is more impactful than a 3D display, once that the material and the virtual are working together.